Interactive Marketing Presentation from the Archadeck Annual Meeting

To all the Archadeck franchise partners and owners, thanks so much for having me at your annual meeting. I loved having a chance to speak about our plans for our new franchise home pages, upcoming web site redesign, and our SEO, SEM and social marketing efforts we will engage in throughout the year.

First let me say, I’m really excited to use social marketing to communicate with eachother and share ideas. The way this works is, if you want to share articles about things related to interactive marketing for our franchise businesses, please let me know and I will add you as an author on this site.

Here is the presentation:


Interactive Marketing Goal

· Drive qualified leads to you

How Do We Drive Leads

  1. Have a compelling place for leads to go with rich information and imagery
  2. Use the web to drive prospective leads to your site

Your New Web Site and Home Page

Archadeck.com redesign

Brand new home page for each Archadeck franchisee – Archadeck.com/your-location

Rich customized experience with:

Personalized content

Your photos

Your video

Compelling offer and lead form on the page

Every franchise gets a page – Free

Search Engines

· How can I get more people to find me on Google?

Search Engine Results – 3 Parts

3-parts-of-google

Search Engines & Money

3-parts-of-google-money-copy1

Improving Local Listings – Right Now

google-local-3

Search Engine Optimization

google-4-seo

Search Engine Marketing

google-5-sem

Search Engines

NO GUARANTEES!!!!

IF A VENDOR GUARANTEES YOU LISTING POSITION, LEADS, ETC., DON’T GO WITH THEM. NOBODY CAN GUARANTEE ANYTHING.

I’m here to help you. Contact me for help.

Robin Steele

Interactive Marketing Manager

Outdoor Living Brands – outdoorlivingbrands.com

Outdoor Lighting Perspectives – outdoorlights.com

Archadeck – archadeck.com

Outdoor Lighting Perspectives Franchise – olpfranchise.com

Archadeck Franchise Corporation – archadeckfranchise.com

Outdoor Living Brands Franchise – Outdoorlivingbrands.com franchise opportunities

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